With over 20 years of experience, artisans in Cirebon excel in producing high-quality products from discarded seashells that are gathered from beaches all over Indonesia. By transforming waste seashells into beautiful and useful products, they are helping to reduce pollution and protect the environment.

Their journey began as a response to the seashell waste problem plaguing Indonesian beaches. After extensive research and experimentation, they developed a manual seashell crafting process using simple tools. This innovative approach benefits the environment and preserves the cleanliness and beauty of the beaches.

The artisans receive fair wages, often exceeding the minimum wage, based on their performance and results. They also receive employment insurance, health insurance, annual leave, and a yearly travel tour.